The first thing that you need to do is connect with your prospects. Try to see the opportunity that you’re presenting from their point of view. For you to understand how prospects view your offer, you need to know how they view themselves first.
Feel their needs by asking them questions about their current situation. But don’t over do it. You don’t want them to feel sorry for themselves. Remember: you’re there to help your prospects, not to add burden.
2. Be IN the presentation, not AT the presentation
You want to gain their approval, don’t you? Then make a presentation that will have your prospects at the edge of their seats. Get their attention and make them hang on to your every word. You don’t want to bore them with an “automatic pilot” presentation. There is nothing worse than sitting through an opportunity meeting and not feeling the presenter’s presence.
3. If your prospect is not interested, don’t push it
The last thing you want to do is to chase your prospects away. If you sense outright rejection from your presentation, don’t push it. You can’t make everyone join your business. When they say “NO” to you, they mean it. This isn’t the time to give them a bunch of rebuttals. All you have to do is convey the message as clear as you can and respect whatever their decision will be.
4. Mention your prospect’s name throughout the conversation
Do you know that the sweetest word that you can pronounce to your prospect is their name? This is most applicable in one-on-one presentations. Say their name at least three times in the first three minutes and you will keep their attention much longer than you normally would. Use it throughout your conversation and make sure that it is the last word they hear.
5. Create a distraction-free environment
Before you go on with your presentation, ask your prospects to turn off their phones. If you’re conducting a home meeting, make sure that the television and the radio are turned off, and keep the children away. Interruptions will not only distract your audience; it can also affect your momentum. When you’ve successfully rid yourself of all the distractions, continue on with your presentation.
6. It’s not about the hype, but about the hope
Don’t hype people into joining your business. Instead, create hope in them. Make them hope for a residual flow of income, for a better lifestyle, and for a brighter future. Hyping them won’t do any good for the both of you. It will only turn your prospects off. If you want to be successful in MLM, avoid marketing hype. Focus on promoting hope. It will serve as a magnet that will pull your prospects towards you.
7. Be patient; Follow up
Not all prospective recruits can give an immediate response to your offer. Some of them need time to think it over. Don’t rush them. Instead of saying “Can I get your answer now?” try telling them “Would you like to think about this opportunity first? Would 12 hours be enough time for you?” Just give them enough time to think about it, but not so long that they push the idea to the back of their minds. They may have completely forgotten about it once you followed up if you wait too long.
8. Nurture a relationship with your recruits
So you’ve successfully recruited your prospects. Do you stop there? The answer is No. You want your recruits to stick around and become your partners in the business. Build a meaningful relationship with them. Provide them with all the support that they need. Make them feel that they are in good hands. Remember, they are the people who can help you reach your dreams. So make sure that you give back and help them do the same to others.
Monitium’s Wealth Creation System offers tools and resources that help you manage your prospecting needs — a comprehensive contact manager to track communication and schedule follow up tasks so you don’t miss a beat, powerful presentations and more…
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